Women is firmly in control for Dior's latest spring-summer 2017 campaign. Lead by Maria Grazia Chiuri, the designer has enlisted Brigitte Lacombe to shoot for this campaign and is fronted by identical twins Ruth and May Bell. The project "The Women Behind the Lens" captures the collection this season and the fashion house has just released several videos focusing on the main themes of the collection. This spring summer campaign shows off the contrasting looks of the Bell twins with Ruth with the short pixie cut and May with the long soft hair. The campaign video captures their respective unique styles placing the boyish sporty look and the traditional girly look side by side. There is no doubt that the new project is a great beginning of a new era for Dior. You can watch the campaign videos below.
Spring-Summer 2017 collection
Spring-Summer 2017 collection - Video Feminist
Spring-Summer 2017 collection - Video Revolution
Spring-Summer 2017 collection - Behind the Scenes