The denim is available from raw indigo to bleached washes
Customised pieces will be made available at the six pop-up shops around the world
The signature slim and relaxed look of Dior Homme remains for the denim collection
DENIM DOES IT: Dior Homme's Denim Collection
Text by Kee | Photos courtesy of Alessio Bolzoni for Dior Homme

Double denim’s stock has risen considerably since the boyband days of JT. The elite fashion set such as Jaden Smith, Pharrell, Chance the Rapper, and A$AP Rocky have helped to reinstate its cool cat status in the streetwear and fashion lexicon. Such is the pull of matching denim that non-traditional denim labels have started to introduce their take on this casualwear uniform, which is slated to become this spring’s unofficial suit. Dior Homme, for example, have launched a capsule collection of denim shirts, jackets and straight-leg jeans for spring 2018 that centres on creative director Kris van Assche’s subversive vision of the working man’s staple. Denim is heavily bleached creating a one-of-a-kind splatter effect that warrants a double take whether you’re at a free flow bubbly garden party or a glitzy night club opening. Most importantly, you’re unlikely to be involved in a fashion faceoff with someone else opting for the trend. Yours wins hands down, every time.