Text by Kee | Photo courtesy of Gap
Yeezy Gap is a long-term collaboration between Gap and Kanye West

By now, you might have noticed a Gap-ish blue puffy jacket image floating around the internet (or as a projection on walls in your city) which would likely have you asking: “Hey, is it chilly enough to wear a puffy jacket out now?” If by chilly you mean cool, then the answer is a resounding yes. That’s because self-proclaimed multi-billionaire and rumoured Irina Shayk main squeeze Kanye West has unveiled the first drop of the highly anticipated reawakening of the Gap brand under his charge, named Yeezy Gap, a deal that was signed, sealed, and delivered last June. This recycled nylon jacket, which looks like a puffier version of a cardigan, has already been worn in public by the man in question in his bid to give hypebeastiality lovers a fashion version of an Easter egg hunt. Priced at US$200, the jacket is only available for pre-orders in the U.S. for now which means those outside those area codes can expect to pick up this future grail on the secondary market for quadruple the price. As if you didn’t already know, anything Yeezy is as good of a currency as any.

StyleKeeping tabs on the latest fashion collabs these days is as complicated as knowing who Pete Davidson’s with these days. Unlike the secretive dating life of the comedian, the artist formerly known as Kanye West, however, is turning his into ... Read More
StyleBecause Kanye West just reached billionaire status (correct it to multi-billionaire if you ask Kanye West himself), even his sneakers are now playing catch-up. The crazy news is that now his grail amongst grails of a 21st century sneaker has ... Read More
StyleAdmit it, you probably own a pair of Birkenstock. Not a big deal, many people do. In fact, as recent as 2019, it was revealed by Forbes that nearly 24 million pairs were sold that year. Yes, the German sandal ... Read More
Watch & JewelleryWant to own merch that the cast and crew of The Matrix Resurrections have in their possession too? Now, you can and they are highly limited. Berlin-based jeweller Esther Perbandt has revealed that the film’s director Lana Wachowski tasked her ... Read More
StyleDecisions. Decisions. Decisions. Even the best of us have shopping budgets to adhere to which means if you’re stuck in that conundrum of having to buy just one item – a bag or a shoe in most cases – you’re ... Read More